Privacy Policy

1. Information We Collect

We collect two kinds of information: information you provide to us directly, and information that is collected automatically when you visit our website.

Information you provide. When you email us, call us, or otherwise reach out to discuss our consulting services, you may share information such as your name, business email address, phone number, company name, job title, and any details you choose to include in your message. We only receive what you decide to send us. Our website has no login, no user accounts, and no payment processing, so we do not collect passwords or handle payment card information on this site.

Information collected automatically. When you visit seventeen90.com, certain technical information is gathered automatically, including your IP address, browser type and settings, device and operating system, referring website, and the pages you view, along with how long you spend on them and similar usage data. This information is collected through cookies and analytics tools, as described in Section 6.

2. How We Use Your Information

We use the information we collect for legitimate business purposes, including to:

• Respond to your inquiries and provide the consulting services you ask about, including freight, logistics, supply chain, SaaS, and AI advisory work;
• Communicate with you about engagements, proposals, scheduling, and follow-up;
• Operate, maintain, and improve our website and understand how visitors use it;
• Protect the security and integrity of our website and business;
• Comply with our legal and regulatory obligations.
• We do not use your information for automated decision-making that produces legal or similarly significant effects, and we do not sell it.

3. Sharing Your Information

We do not sell your personal information, and we do not rent or trade it. We share information only in the limited circumstances described below.

Trusted service providers. We rely on a small number of vendors to run our website and business, such as our website hosting provider and our web analytics provider (for example, Google Analytics and Google Tag Manager). These providers process information on our behalf and only to the extent needed to deliver their services to us.

Legal and safety reasons. We may disclose information if required to do so by law, regulation, subpoena, court order, or other legal process, or where we believe disclosure is necessary to protect our rights, enforce our agreements, or protect the safety of any person.

Business transfers. If our firm is involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction, subject to this Policy.

With your consent. We may share information for any other purpose with your consent or at your direction.

4. Data Retention

We keep personal information only for as long as it serves the purpose for which it was collected, and as needed to meet our legal, accounting, and business requirements.

Inquiry and contact details are retained for the duration of our discussions and any resulting engagement, and for a reasonable period afterward to support our ongoing client relationship and recordkeeping. Automatically collected analytics data is retained according to the settings and standard retention periods of our analytics tools. When information is no longer needed, we delete it or remove the details that identify you.

5. Your Rights

Depending on where you live, you may have rights over your personal information. Subject to applicable law, these may include the right to:

• Access the personal information we hold about you;
• Request correction of information that is inaccurate or incomplete;
• Request deletion of your personal information;
• Withdraw consent where we rely on it, without affecting processing already carried out;
• Object to or restrict certain uses of your information;
• Lodge a complaint with the relevant data protection or supervisory authority.
• To exercise any of these rights, email us at kris@1790partners.com. We will respond within the timeframe required by applicable law. We may need to verify your identity before acting on a request.

6. Cookies & Tracking

Our website uses cookies and similar technologies to function properly and to help us understand how visitors interact with our content. Cookies are small text files placed on your device.

We use essential cookies that are necessary for the site to operate, and analytics cookies (such as those set by Google Analytics and Google Tag Manager) that help us measure traffic and improve the site. You can control or disable cookies through your browser settings, and you can opt out of Google Analytics using the tools Google provides. Disabling cookies may affect how some parts of the site work.

7. Data Security

We take reasonable technical and organizational measures to protect the information we collect against loss, misuse, and unauthorized access. Because our website has no accounts, databases, or payment processing, the personal information we handle through it is limited.

No method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security. We encourage you to use care when sending sensitive information by email or any other electronic means.

8. Third-Party Links

Our website may contain links to third-party websites, tools, or resources that we do not own or control. This Policy does not apply to those third parties, and we are not responsible for their privacy practices. We encourage you to review the privacy policy of any third-party site you visit.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make changes, we will revise the effective date at the top of this Policy and post the updated version on our website. We encourage you to review this page periodically. Your continued use of our website after an update means you accept the revised Policy.

10. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us:

• SeventeenNinety Partners, LLC
• Chicago, Illinois
• Email: kris@1790partners.com
• Phone: +1 (312) 961-2595
• Web: seventeen90.com